Description
The first pages of Maison MUMM's legendary winemaking history were written long before 1827, its official founding date; The Mumm family, whose lineage includes barons and knights, dates back to the 12th century. As early as 1761, the family had launched a business as wine producers and traders based in Cologne, Germany, under the name “PAMumm”, named after its owner Peter Arnold Mumm. The company owned large vineyards in the Rhine Valley, where it created its own wines.
In the early years of the 19th century, Peter Arnold Mumm's three sons, Gottlieb, Jacobus and Philipp, recognized the sales potential of the excellent sparkling wines produced in the Champagne region of France. As Germany and France had good relations at the time, the Mumm brothers took the bold decision to establish a new branch of the family company in the Champagne region, creating a branch in Reims with the help of a local representative, G.Heuser.
From the beginning, quality was the watchword of the partners of this new entity formed in 1827 and remained so for all its successors. This approach would be encapsulated in the motto written by Georges Hermann Mumm: “Only the best”.
Maison Mumm's own vineyards cover around 218 hectares. The vineyards, in which Pinot Noir is highly dominant (78%), mainly in the Montagne de Reims, spread across the Grand Cru vineyards of Cramant and Avize dedicated to Chardonnay in the Côte des Blancs and in the Vallée de la Marne, where Pinot Meunier prevails.
The official classification of the champagne vineyards echelle des crus from 1911, still in use, evaluates vineyards in relation to criteria such as soil quality, exposure to the sun and varieties of grapes planted. Out of a total of 319 communes, this classification identifies seventeen villages as Grands Crus (the best terroirs in the Champagne region) and 42 other villages as Premiers Crus.
With its total vineyard area rated at an impressive 98% on the Champagne quality scale, Maison Mumm's vineyards include 160 hectares classified as Grands Crus and are situated in eight historic villages whose grapes express all the authenticity of the Champagne region's finest terroirs: Aÿ, Bouzy, Ambonnay, Verzy, Verzenay, Mailly, Avize and Cramant.
Very early in its history, Maison Mumm realized the importance of establishing a system to ensure the highest quality, overseeing all stages of production, from the grape growing practices in all its vineyards to the crucial pressing process.
The House demonstrated its capacity for innovation, as well as its strong commitment to the terroir – which has never wavered over the centuries – by installing its wine presses directly in the vineyards, an innovation that symbolizes its commitment to quality that continues to this day. Thus, in 1840, when the company acquired the first plots located in Verzenay, a wine press was built and installed at the same time, which is still in use today.
Maison Mumm also introduced a sourcing policy unprecedented at the time: purchasing grapes directly from growers in the best vineyards, rather than unfermented juice. This approach allowed the company to check the quality of the grapes and press the juice itself. In this way, genuine partnerships were established with producers, from whom the House demanded “only the best”.