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During Napoleon's time, Pauwel Kwak was a brewer and owner of the "De Hoorn" inn in Dendermond. The mailboxes stopped emptying every day. But, back then, the coachman wasn't allowed to quench his passengers' thirst.
The inventive innkeeper, therefore, had blown a special Kwak cup, which could be hung on the carriage. This allows the coachmen to keep their Kwak beer safe.
Today, Kwak is one of the few remaining historic Belgian beers and is still served in its original Kwak glass, respecting tradition.
